Launched in Summer of 2025, Double A takes its name from its sister brand Alden Adair. 

Founded in 2022 by Analeise Thomas, Alden Adair honors names from two generations. Alden is Analeise's middle name, and Adair belongs to her daughter. A deeply personal namesake for a label that has grown into an identity entirely its own.

Analeise's career in fashion extends beyond a single collection or label. As co-founder and Chief Creative Officer of Alluvial Apparel Company, she has spent years developing brands and bringing creative concepts to life, with an understanding of both the artistry and business of fashion.

Today, she continues to guide the label's creative direction as its presence grows across the country. What began with a name rooted in family has become something much larger: a brand with its own voice, its own identity, and an exciting story still unfolding.

 As sister brands, Double A and Alden Adair share a love of color and prints.

Double A is playful dressing for the everyday moments that deserve a little more joy. Soft botanicals, painterly prints, and easy silhouettes come together for pieces made to feel like sunshine — a little whimsical, a little romantic, and always ready for wherever the day takes you.

This season, Double A goes back to school, holiday style. The Ivy League Collection takes classic prep and gives it a jewel-toned update, with crisp plaids, playful geos, and painterly florals made to stand out at every gathering this season

More color. More print. More reasons to celebrate. Meet Alden Adair's Merry & Maximalist, a holiday collection where bold florals, playful patterns, vibrant color, and statement-making silhouettes take center stage. From festive nights out to everything in between, this season is all about dressing up, standing out, and making every moment a little more fabulous.